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Help center/For event organizers/Smart feedback after an event

Smart feedback after an event

How AOA collects feedback after an event: a one-tap impression, quick tags and a short text on the website or with buttons in Telegram, and the Feedback tab shows the summary.

What the survey looks like for a guest

After the event ends, AOA sends the attendee a feedback request. The survey is short, but it gives you structured analytics instead of a "wall of comments".

Step 1. Impression

The attendee picks one of three answers:

  • Not for me
  • Like this
  • Love this!

Step 2. Quick tags

Relevant tags are shown depending on the impression.

If the impression is positive (Like this / Love this!): Atmosphere, People, Organization, Venue, Format, Host.

If the impression is "Not for me": Boring, Too few people, Not my format, Poor organization, Bad venue, Lack of communication.

Several tags can be selected.

Step 3. Written feedback (optional)

The attendee can write a few words. The field is optional.

Collection channels

Feedback can be left through:

  • The platform: a dialog with the full form (impression, tags and text)
  • Telegram: buttons right in the chat, quick and without going to the website

If the attendee completes the survey on the platform, the Telegram message with buttons is deleted automatically so the experience isn't duplicated.

The Feedback tab in the organizer dashboard

The event dashboard has a separate Feedback tab with analytics. Instead of a list of comments, you get an answer to the key question: "What went well, what fell short, and how many guests loved it?"

Overall rating

  • The percentage of guests who chose "Love this!"
  • The number of guests, ratings and written reviews

Impression breakdown

A bar chart across the three categories clearly shows how the event was received overall.

Top tags

Two columns, "What people liked" and "What to improve", with the number of mentions for each tag. This is the most useful analytics: it shows what to scale up and what to pay attention to next time.

Why this works better than a free-form comment

Structured tags and clear impression categories give measurable metrics you can compare across events: where the atmosphere was weaker, where communication fell short, how many guests loved it. It's analytics, not random impressions.